Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

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Dealer

How Can Dealers Effectively Reach Today’s Automotive Shoppers?

Why should you be focusing more on your digital marketing? Let’s start answering this question by looking at the automotive shopper’s perso…

Started by Kevin Lewis in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic

0 Nov 16, 2018

Dealer

List vehicles to multiple websites with one click

Automatically list and delist your inventory to other online marketplaces including OVE, Adesa, Smart Auction, ebay, 7 Day Auto, etc.  Sti…

Started by Kevin Lewis in INVENTORY MERCHANDISING - Vehicle Listing Sites, Inventory Management, Data Services and Related Topics about optimizing results from vehicle inventory marketing partners

0 Oct 11, 2018

Dealer

Go Online, reinvest the money and move on

Online auction channels work much better than physical auctions when you need to wholesale aged and “as-is” units. Also it allows you to o…

Started by Kevin Lewis in INVENTORY MERCHANDISING - Vehicle Listing Sites, Inventory Management, Data Services and Related Topics about optimizing results from vehicle inventory marketing partners

1 Sep 17, 2018
Reply by john smith

Is Disciplined Asset Management Part of Your Culture?

Several months ago, a long term client-dealer admitted to me that he was finally ready to drink the water from the horse trough that I’d be…

Started by Garry House in Uncategorized or Does Not Fit Into Any Pre-Defined Category

0 Sep 6, 2018

Is Selling a Junk Car to the Wreckers still the fastest way?

Open for debate! Is it selling an unwanted vehicle to auto wreckers the fastest and hassle-free way or there are some government programs t…

Started by Shaun H in AUTO INDUSTRY NEWS - Discussions about Auto Industry, including dealerships, car companies and government, but not about suppliers (see cetegory)

0 Aug 26, 2018

BDC Process for handling credit applications...

Just wonder how some of the high performing BDCs handle credit applications? Do you run the credit and give the prospect your opinion on if…

Started by Chris Younggren in Uncategorized or Does Not Fit Into Any Pre-Defined Category

0 Aug 11, 2018

Dealer

Twitter For Car Dealers

Hello all! Some useful info about whether or not should dealers use Twitter to promote their inventory. 

Started by Kevin Lewis in Uncategorized or Does Not Fit Into Any Pre-Defined Category

0 Jun 27, 2018

How Do You Define Management Competency?

Successful dealerships strive to recruit, hire, and retain the best-available management talent. Once that talent is on board, effective pe…

Started by Garry House in Uncategorized or Does Not Fit Into Any Pre-Defined Category

0 Jun 20, 2018

Las Vegas Casino Workers’ Union: Visitors Should Not Sexually Harass Workers

Las Vegas casino workers’ union is calling on conference visitors to not sexually harass workers Las Vegas, NV - In a survey conducted by…

Started by Ralph Paglia in CONFERENCES, SEMINARS, EVENTS - Gatherings, Trade-Shows, Speakers, Offsite Training, etc. - Anything you go to outside the dealership to get information and contacts

0 May 30, 2018

5 SEO Tips for Auto Dealers Selling Auto Parts Online

Here are some tips for any automobile dealers that sell OEM parts, tires or wheels online. The auto parts SEO process is much different tha…

Started by Jon Hedges in SEARCH ENGINE MARKETING (SEM) - Includes Organic Optimization (SEO) and Search Engine Advertising (SEA) Strategies, Tactics and Best Practices

0 May 22, 2018

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