Automotive Digital Marketing

Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers

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Forum Discussions (2,825)

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wanted to share a new product with you that made me the hero at my dealership

I am posting this discussion to share with you a new product that we had setup at my dealership. At first I was against this product becaus…

Started by Kirstie Thomas in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic

26 Nov 29, 2009
Reply by Jerry Thibeau

T.V. Or Not T.V. - That Is The Question!

As a "car guy" turned "ad guy" I have already addressed the changing role of conventional advertising in today's budget challenged auto ind…

Started by Philip Zelinger in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic

2 Nov 22, 2009
Reply by Alan Moore

Influencer

Does Autotrader think we're all oblivious?

Can anyone tell me what a customer, and/or dealership, could possibly gain from Autotrader having Pre-Owned vehicles default from highest p…

Started by Mitchell Brenner in LEADS - Third Party Lead Providers, Dealer Generated Leads, OEM Leads, Lead Scoring, Bidding, Smart Routing, etc.

4 Nov 22, 2009
Reply by Alan Moore

Newsletter Format

I work for a custom, classic, and exotic car dealership. We work mostly on a consignment basis. We are setting up a monthly newsletter with…

Started by Stephen Parini in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic

1 Nov 21, 2009
Reply by Philip Zelinger

Influencer

We want to start a Loyalty/VIP Program. Any ideas?

We are looking into starting some type of Loyalty/VIP service to help with customer retention. Has anyone had any success with this type of…

Started by Mitchell Brenner in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers

7 Nov 20, 2009
Reply by Layton Judd

Queen of Cars for Job Hunting Needs

Started by Ralph Paglia in HELP WANTED - Human Resources, Job Postings, Career Management, Recruiting and Hiring, Positions Sought, Pay Plans, Anything Hiring or Career Related

0 Nov 20, 2009

With Today's Enhanced Marketing Applications Integrating SEO - vSEO - SEM - ILM - CRM - DMS - BDC / CCC and Social Networking, Comprehensive Dealership Websites Are No Longer The Only Game In Town!

The shift from brick and mortar dealerships to virtual online showrooms has been confirmed with 93% of car shoppers turning to the WWW vs.…

Started by Philip Zelinger in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic

0 Nov 20, 2009

Influencer

Introducing Myself

Hello, I may know some of you already from other forums or just doing business with you. My name is Joe Nichols, I am the internet marketin…

Started by Adam Gebbia in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic

0 Nov 19, 2009

Influencer

Funny Cartoon. Why you get no love from Google Spiders from Hubspot

http://blog.hubspot.com/blog/tabid/6307/bid/5314/Why-You-Get-No-Love-From-Google-s-Spiders-cartoon.aspx?source=Blog_Email_[Why+You+Get+No+L…

Started by David Robertson in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic

0 Nov 17, 2009

Automotive Microsite Marketing Strategy; Response to Brian Pasch and Question to ADM Members

Brian Pasch recently uploaded a very useful PDF document into the Presentation File Exchange Forum on ADM. A comment I made in response to…

Started by Ralph Paglia in TOOLS, FILES and TEMPLATE RESOURCES - Share Your Files, Apps, Spreadsheets, Email Templates, Phone Scripts, Letters, Tracking Tools, Links, etc.

7 Nov 17, 2009
Reply by Philip Zelinger

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