Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

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Forum Discussions (2,754)

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Influencer

Chrysler TV Spots - FAIL

When you're selling tons of minivans and your numbers are totally in the black... THAT's when you're allowed to get weird with your ads. Un…

Started by JC Hurst in VIDEO - Multimedia and Video Marketing Related Discussions, including Video SEO, YouTube, Video Email, etc.

7 Jun 14, 2010
Reply by John Sands

Influencer

Question for Dealers and Managers; Would You be Interested in an Automated Email Response System for Request For Quote Leads?

Ok, here it goes, this is where I try to get some value out of ADM for my employer... Lately I have been on the soap box within ADP trying…

Started by Ralph Paglia in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers

39 Jun 13, 2010
Reply by Matt Watson

Influencer

Seeking suggestions for effectively leveraging our Finance Specials category on my website... What works for you?

ADM members,So I have a question for those who effectively leverage the  Finance specials category on their website.How are you using it? W…

Started by John Cisar in WEBSITE CONTENT - How to Get Visitors to Interact, Engaging Content, Driving Increased Website Visitor-to-Dealer Contact Conversion Rates

3 Jun 11, 2010
Reply by Philip Zelinger

Influencer

Dealers: Do you allow your employees open access to Facebook?

I'm very curious to hear from more dealers.  As I speak to Dealers around the country, I'm finding that many do no allow access (or allow l…

Started by Scott Empringham in SOCIAL MEDIA MARKETING - REPUTATION MANAGEMENT - Using Social Media to Promote and Engage, Customer Reviews, Dealer Ratings, User Generated Content (UGC)

10 Jun 9, 2010
Reply by Scott Empringham

Influencer

Lead Response Performance Benchmarks; How Do You Set, Monitor and use to Optimize Performance? Re: Mark King

The question posed by Mark King of Owensboro, KY is significant and most likely to be of interest to other ADM Community members, so I deci…

Started by Ralph Paglia in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers

15 Jun 9, 2010
Reply by Catherine Edwards

any data that shows people are willing to drive for a good car deal?

do any of you have any studies or reports (JD Power, etc.) that proves people are willing to travel further for better deals?

Started by Molly Curry in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic

2 Jun 9, 2010
Reply by Catherine Edwards

Influencer

Lenders Wanted To Participate In The TARP Lending Program - Together Automotive Retailers Prosper - At The 2010 NIADA Convention June 14th - June 17th In Las Vegas.

The National Independent Automobile Dealers Association -- NIADA -- is made up of +/- 5,600  independent auto dealers (Correction -- it is…

Started by Philip Zelinger in FINANCE and INSURANCE - Financial Services, Credit Issues, Using Financing variations to sell cars, the F+I Department, etc.

3 Jun 7, 2010
Reply by Philip Zelinger

Influencer

Will “Social-Digital-Media-Marketing” drive the old way of buying a car over the cliff?

 So the “word” is Car Dealers don’t own their dealerships anymore, the customers do?  Do you really think “Social-Digital-Media-Marketing”…

Started by Todd Vowell in SOCIAL MEDIA MARKETING - REPUTATION MANAGEMENT - Using Social Media to Promote and Engage, Customer Reviews, Dealer Ratings, User Generated Content (UGC)

6 Jun 5, 2010
Reply by Todd Vowell

Influencer

How much money are you missing in your service drive?

Dealers are missing money in their service drive everyday from their existing customer base. We have a simple process for them to capture t…

Started by Jeff Dodson in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers

0 Jun 3, 2010

Influencer

Randy Pruit is Looking for Guidance on Best Way to use Facebook as an Individual Salesperson

At 9:59pm on May 9, 2010,  Randy Pruit said… Ok. I am inexperienced at this. I am just a salesman, but a fairly agressive one. I am tr…

Started by Ralph Paglia in SOCIAL MEDIA MARKETING - REPUTATION MANAGEMENT - Using Social Media to Promote and Engage, Customer Reviews, Dealer Ratings, User Generated Content (UGC)

4 Jun 2, 2010
Reply by T. Lavon Lawrence

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