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Your online reputation can have a big influence on customer loyalty. If your current and potential customers see that your dealership has poor user reviews, there’s a good chance that will affect their willingness to return to your store for service or to purchase a vehicle. One good way to boost your online review status is to ask your most loyal customers to give you a review, sending them e-mails with links to several review sites. How have online reviews and social media affected your store’s reputation? Do you responds to online reviews, thus boosting your chance to create loyalty?

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