Have any of you used mass phone calls to cell phones at your dealerships?

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Permalink Reply by Ralph Paglia on June 3, 2012 at 4:27pm

I recommend extreme caution... Having done the "Robo Call" thing in the past, I saw how upset so many of the dealership's customer became with calls they perceived as unsolicited sales pitches.  Combine that with the legal restrictions around unsolicited cell phone calls and what you are describing should raise multiple red flags.

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InfluencerPermalink Reply by Chuck Ardezzone on June 4, 2012 at 4:53am

Thanx Ralph, how have you been? Great to see the group is doing well, OK, when you did it in the past what were the results? I wonder if it outweighs the bad by a lot or a little?

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InfluencerPermalink Reply by Chuck Ardezzone on June 4, 2012 at 4:54am

Thanx Manny, can you privately contact me about these specific companies? Or would you rather not? If so email me direct at chuck@cardealerstv.com

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Permalink Reply by Shajee Puthalath on June 4, 2012 at 2:46am

Depends on the purpose of mass calling, applications like predictive dialers are useful as it connects only those calls where the human voice is recognized..  

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InfluencerPermalink Reply by Chuck Ardezzone on June 4, 2012 at 4:55am

Thanx Shajee, have you or anyone you know used the predictive dialers?

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Permalink Reply by Ralph Paglia on June 4, 2012 at 5:13am

Chuck, I used predictive dialing software and phone systems in Phoenix and in the BDC we set up at Reynolds in Dayton.  Once it is "dialed in" (pun intended) properly, the systems are a significant enhancement to call center productivity and effectiveness.  At first they seem draconian and like a production line process, but as the team gets used to them, the average call time per CSR per shift will double.

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InfluencerPermalink Reply by Chuck Ardezzone on June 4, 2012 at 5:51am

cool thanx, so why do you think a lot of dealers are NOT using this?

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