Show below in the scrollable 40 page document published here using embedded code, and the full version available by downloading the attached PDF at the bottom, is the the list of 789 dealers that Chrysler has petitioned the US Federal Bankruptcy Court for authorization to close by June 9.
This is an incredibly sad day for the auto industry, to get a court order to shut down 789 Chrysler, Jeep and Dodge dealerships seems to make sense until you start a conversation with any of the thousands of people employed by these dealership. The list of mandatory store closures is shocking in that so many historically successful dealers are on it...
The first dealer I worked for, family owned since 1948. I learned A-Z from them....appraise, sell, finance, order new cars, buy from the auction. Worked there for three years. Great family - small town Northern MN. Unfortunately, they are on the list. I wish Wallys Auto the best!
J.C., I was talking to the VP of Variable Op's for a fairly large Northeastern US Auto Group on Thursday evening, and I asked if he had seen this list. He said no... He was in his car and had pulled into the parking lot of a restaurant where he was meeting friends. He asked me to look for the 2 CJD dealers within his 18 roof tops... As I scanned down the alphabetical list, I was deeply regretting having asked him if he had seen the list yet... And, I still am.
I considered not posting it here on ADM, but saw a couple of other sites had it posted, so felt compelled to do so as a service to ADM members. This feels like back in the Vietnam War days when one of your buddies would get a low lottery number, and then get the induction letter... Actually, this is worse. At least most of those guys came back alive... And, most of them came back with all body parts attached, but none of them came back the same person as when they left. And, I believe that the auto industry is never going to be quite the same after losing over 1,000 dealers last year, and now more than 2,000 closing down this year. This is BAD, BAD, BAD... I know this much, you're reading the words of one car-guy, marketing ninja who is going to be working extra long hours, with greater intensity for MY dealers!
Unfortunately tomorrow, or today GM is suppose to release their list. I was checking out some pics on yahoo about the story, and some dealers knew last month. They have already liquidated their new inventory from their lots.
GM burned through 10 billion last quarter, add the previous quarters burn rate, and now it's 16 billion in six months! How much have we given them? With the size of these bailouts, loans, and 300 million people watching, these manufacturers have to make huge visible changes. Keep in mind, the power is in the hands of the consumer. If these manufacturers screw it up, the consumers will respond by not buying their products. Think back to the gas prices, and what happened to the SUV/Truck market. Think about the anger the nation had when the AIG bonuses came out. Consider the revolt that will happen if consumers believe that these manufacturers aren't taking the steps to get back on track.
Ralph, thanks for posting it,I was surprised that no one had mentioned the big a** white elephant!
I worked for Bob Rohrman in the Chicago area. He has 2 stores on the list. He has 20+ stores, so as much as this will hurt, it shouldn't be the end for him. But, as I scanned the list, I saw guys who had 5 or 6 Chrysler, Dodge, or Jeep stores that were all in the same area. That's harsh and cold.
I especially feel for the little guys on this list. I hope they land on their feet.
Like Ralph, I will be working extra hard with my dealers and do whatever is in my power to help them. We are all in this together.
my family lost a single point chrysler jeep store yesterday. it's a shame all of the taxpayers' money went to save a company that was inevitably on the path for bankruptcy. i understand they need to restructure and don't need as many dealerships, but chrysler is really sticking it to the dealers on this list. they told us that they are not paying us rebates for any cars sold dafter may 1st. they are not giving us any money for our parts and they refuse to buy back any of their cars. it wouldn't be so harsh if chrysler would be willing to work with us. all of those tax dollars went to a company that gave 50% ownership to the unions whom it was already paying too much. i'm sure that none of the taxpayers would have supported the bailout if they would have known it would have led to these companies crushing the lives of dealers who generate tax revenue and give so much back to their local communities only to tell them it's their problem. you're money went to this company. call your local congressmen and voice your concerns. overall dealers are positive people and we must stick together. as of now, we have 2 ford stores and one chevrolet store. we will be doing 2 big fundraiser for the community through ford. my heart goes out to anyone in the same situation. i'll bring back my capital letters when this company brings back capitalism and the innovation that got it here.
The manufacturers are taking what they feel are the necessary steps. Sure they may get points for making a huge change, however the way that they go about it is another issue. I'd suggest to document what Chrysler is doing. Have a place on the dealers website that chronicles what's happening. Get out a video camera, and do a story on it. Put it on the web, let people see how the manufacturers are screwing you even more. Yes, the fat needs a trimming, but they don't need to kick the dead horse. The court of public opinion is in session, and the world is watching. I don't doubt what your saying about how they are going about this, and if there was somewhere that we could send our congress persons to view the facts, it would make a better statement.
My dealership here in Las Vegas is "on the list". We believed in the Presidents speech on April 30th and perhaps foolishly thought we were in the survivals corner. I personally believed in it to the extent that I segmented the video to share with our customers: http://www.youtube.com/watch?v=ov47QGaVQJ0
Today it is business as usual here, our hands strongly vibrating on the wheel as we drive through the storm.
I was thinking about the incredible indignity of that Chrysler "Kill List" and came up with a concept... What do think about a new dealer network comprised of those dealers who choose to participate who were de-franchised by either Chrysler or GM?
Not sure what it would be called... Someone smarter than me would work on the concept, but the consumer value would be in a national organization with requirements for things like used car warranties, honored at any of the 1,000+ participating dealers... Shared inventory websites with search engine to find the car/truck you want... Dealer trades for used cars that met the new network's requirements... Trade-in values that are good at any participating dealer (like CarMax)... In fact, that would be the model to look at, the CarMax model which has been quite successful for CarMax...
Do you think that something like that would appeal to both the shunned dealers and the car buying public?
If so, well... These sort of future success stories usually start just like this... The spark of an idea followed by people in power adopting it. And, THAT is the kind of thing I seem to be good at!
My family lost a chrysler and a chevy store this week. I've had a similar concept for a website that would house all the dealers' inventory in our town in order to encourage people buying local. Some people thought it would be anti-competitive, but I think it would be just the opposite. I think the only way to keep people employed at our stores, would be to go with a carmax model. First things first for us however, is figuring out how to move these new chryslers and chevrolets. Chrysler only gave us less than a month. Then we are stuck with new cars with no rebates. They are not helping us move parts either. Chevy on the other hand, is at least giving us a full year. We need to form a group of affected dealers on that issue first.
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