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One of my BDC reps just asked me if I had any variations of the standard voice mail messages that we leave for customers on a daily basis.  I thought it was a great question as she felt she was becoming too repetative and wanted to "spice it up a little bit."  Does anyone have an effective voice mail message that they would like to share?

Tags: bdc, best, mail, practices, process, voice

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Mike, This is Jerry Thibeau with Phone-Up Ninjas, I have some great news for you! Please call me at 585-749-2015. If I don't hear from you today, I'll try you again tomorrow.

Check out my website for more details on scripts

Jerry
Love your modeling of a well done reply on a voice mail. Great job Jerry,
Thanks,
Dave
Dave Kemp
Mike, this is Bob Smith from Welcome Automotive with some great news about the GMC Sierra you asked about online. Please call me, Bob Smith, right away at 979-555-1212 to talk about it. Thank you!

Mike, this is Bob Smith from Welcome Automotive with some great news about the GMC Sierra you asked about online. It's a great truck getting a lot of attention and will sell soon, so please call me, Bob Smith, right away at 979-555-1212 to talk about it. Thank you!

Mike, this is Bob Smith. You know, from Welcome? I have tried to call you several times with no answer, are you just not interested any more in buying from us? If I don't hear from you soon, I'll call your house. Then your wife. Then your mistress! Do you know where your dog is? 979-555-1212 will save you a lot of heartache, Mike. Call me!
LOL, Keith that's hilarious, do you know where your dog is?? LOL
Thanks Clarence! Glad somebody got that humor. :)
Um, it was obvious and hilarious. I almost fell out of my chair. I think it made it funnier that some that you were serious.
On your first message, DON'T give them the happy story with your phone number...that just doesn't do the trick any longer. After a quick introduction and "Thanks" for the inquiry, send them to a special site designed for their inquiry which will be a video site from you showing off and/or explaining something extraordinary (LIVE recorded test drive in a vehicle like they requested; You sharing a story of extraordinary service; a clip of testimonials; an off-road vehicle camp; etc...). Be certain you have links to your web site and phone number!

Don't worry, you'll keep up with follow-up phone calls and they will be much more apt to answer the phone because you'll have laid the groundwork for something to speak about. If you're low on funds to build microsites or video blogs, simply create a YouTube account and download your videos for free.
Less is better and curiosity rules. I was at a dealership yesterday and I had a rep challenge me. He called a few and left his message and I called a few times and left my message. Guess who got calls back from both customers?

@Tom, As far as directing somebody to a website? IMHO, that's going backwards. I want to speak with them on the phone, not direct them to a website where they've probably already been. When I get a solicitation voice mail I am not writing a web address down and then running to my computer to log on.

@Keith, "Mike, this is Bob Smith. You know, from Welcome? I have tried to call you several times with no answer, are you just not interested any more in buying from us? If I don't hear from you soon, I'll call your house. Then your wife. Then your mistress! Do you know where your dog is? 979-555-1212 will save you a lot of heartache, Mike. Call me!"

Tell me you're joking? I like to push the envelope, but that's nuts! Some people might laugh, but many of them won't be happy. Some guy's wife gets that message and starts asking about the mistress, that guy is likely to come down and beat you silly.

Jerry
@Jerry: I tried to make the third one something obviously funny for US to read, not to actually use. So, for anybody else wondering, NO don't leave that message! I had no idea someone would take it seriously.

The Internet is such an odd place sometimes, still full of surprises. Good to remember! :)

And I agree that anybody sending somebody to the web in a voicemail . . . better have a good URL and slow, clear speech. I might text them such a thing, but no way am I going to say "go to dubya dubya dubya dot "welcome automotive" dot "com" forward-slash "video" forward-slash "volvo" forward-slash "s t k 4 5 6 0 7 a".

I simply do NOT agree that "good news" is not working and that a web address in a vmail would be better. There's quite a difference, IMHO, in being on the leading edge or falling over it.

Thanks!
Keith,

I assumed you were being funny, but in this business you never know.

Jerry
Better call Keith Back, or he will send pictures of your dog holding the local papers and a sign saying Keith back or else! LOL

Keith, that's priceless
Jerry - Sending potential clients to a video-based web site is CRITICAL to building a relationship beyond the initial phone call. This sets the stage for an invaluable conversation starter upon connecting with the client due to three basic princials of human behavior...

(1) Humans demand incentive in order to find value (a video messgae, if performed correctly, offers MUCH MORE than a short, quick phone message; let alone the fact the OFFER of a video message is more unique and intrigiuing)
(2) Reciprocity. Humans have an innate need to reciprocate "gifting" they find valuable (The video, when extraordinary, offers unique and well-explained services to clients; What offers can you make in a short, quick voice message other than inventory, service, and pricing?)
(3) Protection from Predators. We don't see ourselves as such, but often times the client does -- When caller ID stops the client from picking up and your messaging is similar to other car sales calls...you won't get the call back).

The Video directing message does not stop follow-up phone calls, it allows them to be be better received. Our phone messaging strategy was not designed to have our representatives make just one call, but rather make many effective calls.

I suggest building this into your training strategy, even as a test...although I know it means testing a new belief system. I understand that can be tough.

Since we began this program, we've found our lead submittal to client interaction ratio increase from a 65% to 71% monthly average, to 78% to 85% average (including bogus phone numbers, fake names, etc...). We've tested this on just over 1400 leads over three months. Certainly, contacts and leads will differ per manufacturer, geography, and lead source...but that means anyone can increase their contact ratio by as a 20%!

Call me if you need or want help!

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