Hello to my fellow ADM members, automotive advertising professionals and automotive advertising vendors that may respond to this forum.
First, I want to go on record to state that I have invested my own money as a former auto dealer, my auto dealer client's money through my full service automotive advertising agency - Ad Agency Online, L.L.C.
- and last but not least, the money of my site visitors to my social networking site - www.adagencyonline.net
- in all of the highly respected inventory based websites listed in the title of this forum. It should also be disclaimed that www.EveryCarListed.Com
is a valued vendor client of Ad Agency Online, L.L.C. and a preferred automotive advertising vendor on AdAgencyOnline.Net.
My challenge is that I am responsible to place my own agenda aside when counseling and comparing these various solutions for my auto dealer clients, affiliated automotive advertising agencies and site visitors. I am responsible to advise my friends and clients on how to maximize the R.O.I. for every automotive advertising dollar in today's challenging times. That is the reason for my writing this post.
Based on your experiences - of course I already have my own which I will contribute in response to your replies - WE would greatly appreciate it if you would be so kind as to share the best and the worst of the sites listed in the title - AutoTrader.Com, Cars.Com, eBayMotors.Com, EveryCarListed.Com and any of the many other available sites that are out there.
I advise my clients to diversify their investments across multiple vendor partners, however, each has their own strengths and weaknesses and I would appreciate your insights as to what they are. Frankly, I hope to get a reply from my friends at Cars.Com and eBayMotors.Com - yes Don Crawford and Clayton Stanfield, I am talking to you and even Chip at AutoTrader.Com - HELLO!
Please use this forum to describe your strengths and defend the expressed weakness - which I am sure will surface - so we can all come out better informed than when we started.
After all, what are friends for!