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Wondering who will be attending this years AppConext Auto Conference in Detroit, May 13th-14th 2014. 

My President Ben Anderson will be presenting on The Connected Consumer and the Dealership:

How the new mobile-focused customer affect sales and service opportunities in automotive retail.

Conference highlights include:

  • Analyze the challenges of developing informative and meaningful in-vehicle apps that won’t become a distraction to the driver
  • Examine how OEM’s and developers are working to curtail the security risks of in-vehicle connectivity
  • Understand how to navigate the complex approval process that in-vehicle apps must go through to comply with government-mandated safety regulations
  • Debate the influence of Apple and Google on the future of in-vehicle apps
  • Discuss the pros and cons of making tech specialist positions a requirement at dealerships, as younger customers begin to place an increased priority on their in-vehicle infotainment systems
  • Learn how developers can collaborate with OEM’s, infotainment providers, and government agencies to create in-vehicle apps that measure and improve fuel efficiency
  • Break down the importance of high-speed connectivity to the in-vehicle app experience
  • Hear which categories of in-vehicle apps are most in-demand amongst OEM’s
  • Uncover best practices for monetizing in-vehicle apps, from bundling to premium purchases

Details, Schedule and More: http://appconext.com/auto/

Tags: auto, conferences, dealership

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