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WEBSITE CONTENT - How to Get Visitors to Interact, Engaging Content, Driving Increased Website Visitor-to-Dealer Contact Conversion Rates (144)

Featured ADM Discussions

High Value RSS Feeds For ADM Members to Use

Automotive RSS Feeds For Car Dealer Use Automotive News Answers the Question: What is an RSS Feed? RSS (Really Simple Syndication) is a w…

Started by Ralph PagliaLatest Reply


Landing pages and chat

This Google Adwords policy isn't clear on whether a chat, ala ContactAtOnce, is acceptable under their "pop-ups" policy.  It's to offer com…

Started by Keith ShetterlyLatest Reply

OEM Provided RSS Data Feeds and Rich Media Content Widgets

I have been using over a dozen RSS feeds and Widgets to embed rich media and provide daily updated content to several Ford dealership web…

Started by Ralph PagliaLatest Reply

ADM Discussions Replies Latest ADM Activity - Click "More" at bottom!

Anyone use chat systems at their dealer?

My dealer was thinking about using some sort of LiveChat to set up Internet customers to come in. Do people think this helps or hurts the B…

Started by DBeck

11 Nov 11, 2016
Reply by Jeffery Sterns

What are some KPIs you use when looking at Web Analytics?

I'm curious as to what web KPIs (key performance indicators) automotive marketers are using when it comes to their web analytics. If you're…

Started by Eddie Morales

1 Apr 18, 2016
Reply by Jeremy DeLorm

Dealer Websites of Tomorrow...

For those who don't know, let me place my disclaimer up front. We believe in responsive website design. We have our reasons that I won't go…

Started by Paul Accinno

1 Apr 8, 2015
Reply by Brian Amberg

High Value RSS Feeds For ADM Members to Use

Automotive RSS Feeds For Car Dealer Use Automotive News Answers the Question: What is an RSS Feed? RSS (Really Simple Syndication) is a w…

Started by Ralph Paglia

8 Aug 1, 2014
Reply by Alexander Lau


Website Conversion Ratio- What is yours

Recently I was in a heated discussion with a dealer about conversion ratio's on dealer websites. It is my opinion that the national average…

Started by Frank Davis

19 Jul 24, 2014
Reply by Alexander Lau


High performance Cobalt sites?

Hey folks, I need some examples of some of the better Cobalt sites out there, specifically when it comes to VDPs.   I have not done much wi…

Started by Justin Grubb

0 Jul 1, 2014


Chat Doc - Free Live Chat advice

As 'car people', we have always helped friends and even customers who never bought with their purchases of vehicles from other sources, wit…

Started by Big Tom LaPointe

0 May 6, 2014


Got CHAT questions? Get chat answers - from a car guy (or girl)

As with all auto dealership vendor services, there are a number of reputable chat software and managed chat providers. We love competition,…

Started by Big Tom LaPointe

0 Mar 28, 2014


The BEST Dealership Web Sites? How do you know which ideas are BEST?

I've been trying to find out the BEST CONVERTING button copy (the words written on a vehicle's click-thru button), but have come up empty. …

Started by Tom Vann

51 Jan 31, 2014
Reply by Alexander Lau


Is taking pictures of new cars a waste of time?

I have had this ongoing debate with my GM that having custom photo's for our new vehicle inventory is a big old waste of time. here are my…

Started by Nicholas

6 Jan 22, 2014
Reply by Nicholas


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