Automotive Digital Marketing

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DEALERSHIP MANAGEMENT, MONITORING and REPORTS - Achievements, Milestones, Sales Team and Organizational Leadership Topics, awards or achievements you and your team have earned (129)

ADM Discussions Replies Latest ADM Activity - Click "More" at bottom!

Magic Bean of Advertising Mix?

We are a mid-size Chevrolet dealership, and are near a metro market. With some of the new digital advertising packages available right now,…

Started by Amanda Marsal

4 Jul 31, 2013
Reply by Joe Burns


Dealership Library

We are creating a library in our dealership for staff to check out books.  What are some books in the industry that stand out, books that a…

Started by Lisa Paolino

0 Apr 29, 2013

Have You Defined Your Dealership's Why?

I REALLY like this opening statement from the new Cobalt eBook on this topic: Dealerships Need a Why Wake-up Call Since the dawn of time, d…

Started by Ralph Paglia

1 Apr 14, 2013
Reply by Diane Anderson

What do you do when your sales or service staff doesn't follow procedures?

Rather than wasting our collective time with the more obvious answers I will list the more common ones that I have heard and/or experienced…

Started by Philip Zelinger

0 Feb 17, 2013


still in market?

does anyone have any suggestions on this follow up template?  our dealer has 200+ templates, most of which are total crap... i'm trying to…

Started by Ky Gustafson

0 Feb 11, 2013

Internet Sales Department Metrics

What are the key measurement criteria that you use to guide your focus in the dealership's Internet Sales operations? I am attaching numero…

Started by Ralph Paglia

15 Jan 14, 2013
Reply by Subi Ghosh

How do you hire?

I like to pay attention to what the big guys are up to on LinkedIn's Executive Suite.  Somehow, they let me join.  No, I didn't beg, lie o…

Started by Tom Gorham

7 Dec 28, 2012
Reply by Tom Gorham

STUDY - More salesperson work hours = less gross. Surprised?

GREAT Article from Automotive news:

Started by Big Tom LaPointe

0 Dec 17, 2012

My DMS Vendor Is Innovating Dealership Operations Said No Dealer Anywhere

There is not much discussion on automotive forums like ADM regarding DMS innovation. The DMS market is dominated by two companies today: Re…

Started by Brian Pasch

7 Dec 2, 2012
Reply by Jeff Glackin

Anybody have any helpful BDC start-up docs??

Can anyone share any good BDC start up docs for reference. I have a buddy that is being put into the position at another dealership, not In…

Started by Tim Sandefur

10 Nov 28, 2012
Reply by Ken Long


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