Automotive Digital Marketing

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DEALERSHIP MANAGEMENT, MONITORING and REPORTS - Achievements, Milestones, Sales Team and Organizational Leadership Topics, awards or achievements you and your team have earned (140)

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The 5 Biggest Reasons the Wrong People Get Hired

Here's an excellent article from Lou Adler of the Adler Group. He has some great insights for anyone involved in the hiring process. Based…

Started by Mike Elliott

0 Aug 26, 2014


Are Extroverts Overrated in Sales? Here's one View

The “Gift of Gab” does not hold the virtue it once did in sales. Old school sales philosophies told us to bring out the extrovert from with…

Started by Mike Elliott

0 Aug 19, 2014


Does your Dealership have it's own 'Brand' ? How would your CUSTOMERS describe your Business in 20 words or less?

Started by Mike Elliott

0 Aug 7, 2014

What do you think is the difference between being a leader and a manager?

As a U.S. Marine, the critical nature of leadership was ingrained in our training from day one. In the corporate world, many trainers use t…

Started by Big Tom LaPointe

0 Jul 30, 2014

Google Analytics Training for Automotive Marketing Professionals?

Digital Marketing Pros: Official Google Analytics Academy! Is it useful and productive for Automotive Marketing Professionals working at…

Started by Ralph Paglia

27 Jul 23, 2014
Reply by Dwayne Roemer


Are scheduling systems of any value to your dealership?

I've had this car dealer scheduling software in use at a handful of dealerships in North America over the last several years. I know that t…

Started by David P Miller

0 May 8, 2014

ADWEEK: Facebook Organic Reach to Shrink 1-2%

It seems that whenever a search engine or social media company 'updates' their product, we have to sift through the large and small print t…

Started by Big Tom LaPointe

1 Mar 25, 2014
Reply by Louie Baur

Email Templates, Phone Scripts - Share The Winners!

Based on one of Jon's suggestions, this forum is being set up for the exchange, discussion and commentary in regards to email templates tha…

Started by Ralph Paglia

42 Feb 10, 2014
Reply by Todd Reinbolt


CSI Surveys

As more CSI surveys are going paplerless, what things can be done to make sure all our customers are going to get a survey emailed to them.…

Started by Rick Sheppard

1 Sep 9, 2013
Reply by Big Tom LaPointe

Mercedes Benz and BMW are rolling out special deals for high-end cars that few have ever seen. Why now?

Mercedes Benz and BMW are rolling out special deals for high-end cars that few have ever seen. Why now? Whats going on with this? Strong US…

Started by Jon Floyd

0 Aug 24, 2013


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