Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
Time: September 7, 2017 from 12pm to 1pm
Website or Map: http://www.dealeron.com/webin…
ADM Event Type: webinar, free
Organized By: Eliana Raggio
Latest ADM Activity: Aug 5, 2017
If you are not using video to improve conversion, traffic, customer loyalty, branding, sales or servicethen you are missing an enormous opportunity!
ARE YOU A VIDEO PRO…OR A VIDEO NOVICE?
Not to fear! The experts are here and they are ready to help!
In this 1 hour webinar, Anthony Carroll, Senior Account Executive with Google’s Automotive Retail team, and “Mr. Video” himself, Phil Sura from the automotive division of UnityWorks Media, will focus on 6 Cutting Edge Video Strategies and best practices that dealers can use to Drive Sales & Service.
Tony Carroll will share a powerful overview of the latest Google research stats on: what influences automotive buyers, the power of video, and how dealers can leverage video to influence auto and service shoppers.
Phil Sura will discuss best practices on leveraging video campaigns with Google and Facebook and on your website. He will also share an incredible case study of how one salesman increased his sales by nearly 70% each month simply by adding video to his process!
Simply put, video is an essential component to any strong, comprehensive process. Are you ready to become a Video Champ?
Don’t miss this tremendous opportunity to hear 6 Cutting Edge Video Strategies that Drive Sales and Service. Register now!
PRESENTERS: ANTHONY CARROLL is a Senior Account Executive within Google’s Automotive Retail team which is responsible for mining Google’s data to better understand how automotive shoppers are leveraging the web throughout their path to purchase. The Auto Retail team focuses on providing regional specific insights and recommendations that support Dealer Ad Associations and Dealerships in winning customers in the ever changing digital landscape. Prior to joining Google, Tony spent 13 years in the automotive industry where he held a variety of different roles within the Sales and Marketing organizations at FIAT Chrysler Group and Gulf States Toyota. He is based in Austin, TX and is an avid outdoorsman and pilot. Joining Tony is “Mr. Video”, PHIL SURA, who started the automotive division of UnityWorks Media, a web video company supporting dealerships across the US and recognized as the video pioneer in the automotive space. Phil has spent the last 13 years developing cutting-edge video strategies for dealers across the country. Phil has spoken at NADA 2016 and 2017 and has facilitated the keynote digital panel session for two FCA service manager conferences as well as 21 of the 22 Digital Dealer Conferences. He has also presented at the CBT Automotive Conference, Innovative Dealer Summit, and numerous regional digital sessions, all focused at improving performance for both sales and service teams. He can be reached at Phil@UnityWorksMedia.com.