Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Time: October 5, 2011 from 3pm to 4pm
Location: Digital Dealer Session #125
Street: 3400 Las Vegas Blvd. South
City/Town: Las Vegas, NV 89109
Website or Map: http://digitaldealerconferenc…
ADM Event Type: digital dealer conference session
Organized By: Ed Brooks
Latest ADM Activity: Oct 3, 2011
Information Overload/Metrics that Matter
The new key performance indicators for managing and succeeding in today’s used car market
Over the past couple of years, dealership inventory and sales operations have gone through significant changes. And while these new ways of doing business have been met head on and with much enthusiasm, the benchmarks against which your sales and inventory has been measured have hardly moved at all. John Griffin, a veteran in the automotive industry, will review new key performance indicators and how to hold management teams accountable to ensure compliance and success.
What action items will attendees take back to the dealerships?
1. A review of traditional sales metrics and their limitations given the dynamics of today's Internet-driven marketplace
2. The new key performance indicators and how to use them to improve your used car department
3. How to hold your managers accountable; focusing on what matters
4. The challenge, evidence and result of change … solutions for success
John Griffin is senior vice president of Performance Management, vAuto, Inc. He brings a wealth of automotive retail experience to the vAuto management team. Griffin has more than 20 years of executive management experience at some of the most successful dealer groups in the country. Designing and implementing highly effective sales and operational management processes throughout his career, he has developed a specialty as an accomplished trainer, providing results-driven best practice programs for all levels of dealership personnel. Griffin has also provided consulting services to manufacturers, re-marketers, auctions and suppliers in the automotive industry. Griffin received his B.S. in economics from the University of Dayton, and his M.B.A. from DePaul University's Graduate School of Business. He has also completed comprehensive management training through OEM executive and dealer development programs.